Comments on: Talbots Rediscovers Boomers

By: CreoleLady

CreoleLady — Sat, 17 Apr 2010 08:15:01 +0000

I’m a first time commenter who really looks forward to more on this topic. Yep I am an Ann Taylor fan for their signature wool, twill and cotton sateen pants in long sizes.Brands I like – Theory,Max Azria, Michael Kors and Tracy Reese for her feminine dresses. Classic with a twist, punched up with bold colors and accessories describes my style.
I’d love to find fitted jackets like Jojami’s mom, hot straight legged or even skinny jeans and a more hip casual style accented with funky accessories.

Looking forward to more posts….

By: Can you wear head to toe, Talbots? | Fabulous After 40

Can you wear head to toe, Talbots? | Fabulous After 40 — Wed, 14 Apr 2010 16:40:54 +0000

[...] has been trying to update their image and reach out to a younger crowd and from the looks of things, they are doing a great job of it! [...]

By: Deborah Boland and JoJami Tyler - The Glam Gals

Deborah Boland and JoJami Tyler - The Glam Gals — Tue, 14 Apr 2009 03:37:48 +0000

Hi 40plusGenX,
LOVE your suggestions.. we will try to keep up with you and add more fun suggestions.
My (JoJami’s) 72 year old mother is a case in point. Be on the look out for some of her age appropriate but hip and cool ideas, as well as more fashion forward ones for you younger gals!!

By: Deborah Boland and JoJami Tyler - The Glam Gals

Deborah Boland and JoJami Tyler - The Glam Gals — Thu, 09 Apr 2009 21:12:37 +0000

Yes, we agree. Everybody has a different style personality be it Romantic, classic, natural, funky, dramatic, creative. Usually you are a combination of a couple. We’re a little more on the classic side, with a bit of dramatic and creative thrown in, but there are women out there in their 40′s and beyond who are very artsy/funky and can still pull it off and look fabulous. Stores trying to sell to the 40+ crowd have to remember this and sell a variety of looks to suit the different personalities. At the same time these styles need to be age appropriate. What the heck does that mean? It sounds restrictive- We think of it as a little toned down from what you’d see on a twenty-something so you look classy, not trashy. Better fabrics, better cuts, better fit, not going overboard with trendy details. JoJami’s mom is a great example….wow..you should she how HIP she dresses!

By: 40plusGenX

40plusGenX — Thu, 09 Apr 2009 20:56:33 +0000

This is what I’ve been saying all along. Not all women over 40 are interested in the classic style. Some are funky, some are more trendy, because each of us is an individual. Also, not all women over 40 are boomers. Generation X turned 40 in 2004. I’m a Gen X. The other problem is the boomer label in general. When I hear boomer I hear old hippie, someone 50 years old or more and I can just imagine the frumpy old clothes. Who wants to be associated with that?

My solution has been to cross shop. I like classic foundation pieces, slacks, shifts, cardigans but I love trendy accessories and tops. I’m single, in my early forties, and am often mistaken for late-twenties to thirty-something. I don’t feel old and I don’t want to look old. I also don’t want to feel restricted in what I should wear by society’s notion that “mature” women should dress drably.

Another problem I feel is that clothes for adults shouldn’t be sold to an age demographic. It would be better to distinguish clothes by style and size, period. In my mind it’s about body appropriate rather than age appropriate. That’s the way it should be.

By: Always In Style

Always In Style — Fri, 10 Oct 2008 00:17:33 +0000

At 40 I share the frustration of being bombarded with clothes that are either too childish or too matronly.

Though I haven’t purchased anything at Talbots recently their window does catch my eye whenever I walk by.

By: The Glam Gals

The Glam Gals — Sat, 20 Sep 2008 18:53:44 +0000

WOW! We have really hit a hot button with this issue!
We hear your voice ladies!!
Where to shop is a real dilemma. One thing we know for sure, that the chain stores are a lousy place to start. We love boutique shopping, because if you go to the right one, they are will have off beat designers and the newest trends.
Read the article in the post, it is helpful. But bottom line is, at this point, its an art to dress well at our age. We are here to help!
However, Robin, you mentioned that it is hard to find casual clothes.YES…our newsletter will address that! (sign up now, its free!)

By: Deborah and JoJami

Deborah and JoJami — Sat, 20 Sep 2008 17:21:47 +0000

The problem seems to be that there is no where to shop, and even if one boomer chain popped up there’s no way it is going to appeal to all boomers.

Women over 40 are a diverse group. We have different lifestyles and personalities. You can’t clump us together into one department.

For example, Talbots…. They have always sold classic clothes, but now they are trying to inject a more modern, hip flare into their classic styles. Still, at their core they will always be classic. Lots of women love classic and it works well for the boomer body.

If that is not your personality, or lifestyle then you are not going to like Talbots no matter how much they update their clothes.

There needs to be a variety of boomer stores, each with its own personality… some selling more dramatic and high fashion clothing, some selling more more laid back and casual things, some selling more creative clothes, so boomer women have more choice.

No matter what style of clothing the store is selling, the common demonimator needs to be that the clothes are are hip, modern, comfortable, a good fit for a 40+ body and pared down a little from what you would see a twenty-something wearing.

Can’t believe a whole slew of differnt boomer stores aren’t rolling out all over the place. I guess it is because designers are not clueing in that this is a huge market?

As for Ann Talylor they are trying to make their classic clothes more boomer friendly and yes, they’ve got some nice things rolling out. But again, they’re very conservative.

They’re not for everybody. One problem we’ve found in the past is that most fo their clothing is quite business oriented and there are a lot of women who are not in the corporate world anymore and want more casual clothes.

We find the hardest thing is to find great boomer weekend clothes-casual, but not too casual.